Governor Ron DeSantis announced that Florida welcomed a record-breaking 40.6 million visitors in the first quarter of 2024, marking a new high for a single quarter. This impressive figure follows revised statistics for 2023, which indicated that 140.6 million people visited the state, reflecting a 2.3% increase from the previous year.
The details of the tourism surge in Q1 2024 are as follows:
- Domestic Visitation: Reached a record high with 37.2 million visitors.
- Overseas Visitation: Recorded at 2.1 million visitors.
- Canadian Visitation: Rose to 1.3 million visitors.
Additionally, enplanements at 19 Florida airports showed significant growth:
- Total Enplanements: Increased by 9.4%, reaching 30.2 million.
- Domestic Enplanements: Made up 81.6% of the total, slightly down from 82% in Q1 2023.
These figures highlight the growing popularity of Florida as a destination for both domestic and international travelers, showcasing the state’s appeal and the effectiveness of its tourism strategies.