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Sanibel Captiva Trust Company Rebrands as Florida Trust Wealth Management

The Sanibel Captiva Trust Company—along with its divisions, The Naples Trust Company and Tampa Bay Trust Company—has unified all seven of its Florida offices under a single name: Florida Trust Wealth Management.

The announcement comes as the firm prepares to celebrate 25 years in business this upcoming season.

From One-Room Office to $5 Billion in Assets

Founded in 2001 by S. Albert D. Hanser, the company began as a one-room office on Sanibel. Over the past two decades, it has grown into one of Florida’s leading independent wealth management firms, now overseeing more than $5 billion in assets and serving clients throughout Southwest Florida and Tampa Bay.

“Achieving this financial milestone in less than 25 years speaks to the talent and hard work of our dedicated team members, and the confidence our clients have in this company,” Hanser said. “Our new name unifies our market areas and clarifies our identity among Gulf Coast communities as we continue to expand where we are needed most.”

Why the Name Change?

CEO Terence M. Igo explained that while the company’s geographic-specific names worked well in the past, growth across multiple markets made a unified brand essential.

“Our growth became a challenge with our geographic-specific names,” Igo said. “The strategy served us very well for many years, but it was time for a change, and we are thrilled.”

Igo emphasized that the rebranding does not signal a cultural shift:

“We are staying true to our culture. Nothing is changing—just our name.”

Expanding Presence Across Florida

In recent years, rising client demand has driven office expansions and relocations. Florida Trust now operates in:

  • Sanibel-Captiva

  • Marco Island

  • Fort Myers

  • Naples

  • Tampa

  • Belleair Bluffs

  • Tarpon Springs

  • Plus a marketing office in Cashiers, North Carolina

What’s Next for Florida Trust

The public will see the updated branding roll out immediately across the company’s website, advertising, and, later this fall, signage at all locations.

With a quarter-century of success behind it, Florida Trust Wealth Management is stepping into its next chapter with the same values that have defined its growth—personalized service, community focus, and long-term financial stewardship.

For more information, visit FloridaTrust.com.

Sanibel-Captiva Office: 2450 Periwinkle Way, Sanibel, FL

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